Investment Platforms UK 2026/27 — How to Choose a Broker, App or Robo-Advisor

Wealthify vs Nutmeg vs Moneyfarm — Robo-Adviser Comparison

How Wealthify, Nutmeg, and Moneyfarm compare on fees, performance, minimum investment, and features. UK robo-adviser comparison for 2026.

Robo-advisers manage your investments automatically based on your risk level and goals. Here is how the three most popular UK platforms compare.

Quick Comparison

FeatureWealthifyNutmegMoneyfarm
Management fee0.60%0.25%–0.75%0.35%–0.75%
Fund costs~0.16%~0.17%–0.31%~0.20%
Total annual cost (approx.)0.76%0.42%–1.06%0.55%–0.95%
Minimum investment£1£500 (ISA), £100/month£500
Account typesISA, GIA, Junior ISA, PensionISA, GIA, Junior ISA, LISA, PensionISA, GIA, Junior ISA, Pension
Risk levels5 (1–5)10 (1–10)7 (1–7)
Ethical/ESG optionsYesYesYes
Mobile appYesYesYes
Human adviceNoLimited (paid)Yes (included for larger portfolios)
FSCS protected£85,000£85,000£85,000
FCA regulatedYesYesYes

Fees Breakdown

Management Fees

PlatformFee structure
Wealthify0.60% flat fee on all portfolio sizes
NutmegFixed Allocation: 0.25%, Fully Managed: 0.75%, Socially Responsible: 0.75%
MoneyfarmTiered: 0.75% (under £10k), 0.60% (£10k–£50k), 0.50% (£50k–£100k), 0.35% (£100k+)

Total Cost on a £10,000 Portfolio

PlatformManagement feeFund costsTotal annual costCost in £
Wealthify0.60%0.16%0.76%£76
Nutmeg (Fully Managed)0.75%0.21%0.96%£96
Nutmeg (Fixed Allocation)0.25%0.17%0.42%£42
Moneyfarm0.75%0.20%0.95%£95

Total Cost on a £50,000 Portfolio

PlatformTotal annual costCost in £
Wealthify0.76%£380
Nutmeg (Fully Managed)0.96%£480
Nutmeg (Fixed Allocation)0.42%£210
Moneyfarm0.80%£400

Total Cost on a £100,000 Portfolio

PlatformTotal annual costCost in £
Wealthify0.76%£760
Nutmeg (Fully Managed)0.96%£960
Nutmeg (Fixed Allocation)0.42%£420
Moneyfarm0.55%£550

Key takeaway: Nutmeg Fixed Allocation is cheapest for passive management. Moneyfarm becomes more competitive for larger portfolios. Wealthify is a simple flat fee regardless of size.

Account Types

Account typeWealthifyNutmegMoneyfarm
Stocks & Shares ISAYesYesYes
General Investment AccountYesYesYes
Junior ISAYesYesYes
Lifetime ISANoYesNo
Pension (SIPP)YesYesYes
Cash ISANoNoNo

If you specifically want a Lifetime ISA, Nutmeg is the only option among these three.

Investment Approach

FeatureWealthifyNutmegMoneyfarm
Investment stylePassive ETFs and fundsMix of active and passive (Fully Managed) or passive only (Fixed)Passive ETFs
Risk levels5 levels: Cautious to Adventurous10 levels7 levels
RebalancingAutomaticAutomaticAutomatic
ESG/Ethical optionYes (all 5 risk levels)Yes (Socially Responsible portfolios)Yes (ESG portfolios)
Underlying investmentsETFs tracking global markets, bonds, propertyETFs and index fundsiShares and Vanguard ETFs

Getting Started

FeatureWealthifyNutmegMoneyfarm
Minimum lump sum£1£500£500
Minimum monthly contribution£1£100None (but lump sum required first)
How to openOnline or appOnline or appOnline or app
Risk questionnaireYesYesYes (plus optional consultation)
Time to openMinutesMinutesMinutes (consultation optional)

Withdrawals and Transfers

FeatureWealthifyNutmegMoneyfarm
Withdrawal time3–5 business days3–7 business days2–5 business days
Withdrawal feesNoneNoneNone
ISA transfer inYesYesYes
ISA transfer outYesYesYes
Pension transfer inYesYesYes
Partial withdrawalsYesYesYes

Who Each Platform Suits Best

PlatformBest for
WealthifyBeginners (£1 minimum), people who want simplicity, small regular savers
NutmegInvestors wanting more portfolio control, anyone needing a LISA, larger portfolios wanting Fixed Allocation pricing
MoneyfarmLarger portfolios (£50k+) for better fees, anyone wanting access to human advice, ESG-focused investors

Robo-Advisers vs DIY Platforms

FeatureRobo-adviser (e.g. Wealthify)DIY platform (e.g. Vanguard Investor)
You choose investmentsNo — they choose for youYes — you select funds
Management fee0.35%–0.75%0%–0.15%
Fund costs0.16%–0.31%0.06%–0.22%
Total cost0.50%–0.96%0.06%–0.37%
RebalancingAutomaticManual
Knowledge requiredNoneSome — must understand funds and asset allocation
Time commitmentMinutes per yearHours per year
Best forBeginners, busy peopleConfident investors who want to save on fees

If total cost is your primary concern and you are comfortable choosing your own index funds, a DIY platform like Vanguard Investor (0.15% platform fee) or InvestEngine (0% platform fee) will be cheaper.

Related guides:

Sources

  1. FCA — Investment platforms